Websites, software, and creative — built from scratch, never a template.
We’re a small studio that designs and builds brand websites, custom software, and the creative that markets them. No page builders, no bought themes, no recycled layouts — every project starts on a blank canvas.
Scratch-built · Web, software & creative · India speed, global standards · We run our own D2C brand
Built from scratch.
Zero templates. Every time.Built from scratch. Built to last.We run our own store.Honest before the invoice.Your idea, shipped.Zero templates. Every time.Built from scratch. Built to last.We run our own store.Honest before the invoice.Your idea, shipped.
Why it matters
We’ve been on your side of the table.
Most agencies have never had to make a sale with the thing they built. We have. We run our own D2C e-commerce brand — ActionNook.in — we built it, marketed it, promoted it, and made it profitable. Every mistake in that journey was ours to pay for.
So when we design a page, we’re not guessing what converts. When we suggest cutting a section, it’s because we’ve watched a version of it fail. You’re not hiring a designer and a developer. You’re hiring people who’ve run the business you’re trying to grow.
Everything else we do well. These three we do better than anyone our size.
01Our flagship
Website design & animation
Websites built for brands that need to be seen, not just found. Custom motion, scroll-driven storytelling, interaction that has a reason to exist. If your brand deserves a showcase, this is the work we do best.
Custom design
Scroll & motion design
Performance-first build
Fully responsive
02In-house
Creative & brand content
Banners, campaign graphics, product-shoot direction, marketing creatives — the assets that actually run your ads and your storefront. Designed by people who know what a converting creative looks like, because we’ve run our own.
Ad & campaign creatives
Banners
Product visual direction
Storefront graphics
03Idea → live product
Custom software & web apps
Have an idea in your head with nowhere to put it? We turn it into working software. CRMs, dashboards, internal tools, payment flows, plugins, browser extensions. If it’s a real problem, we can build the thing that solves it.
Web apps
Custom CRM
Payment integration
Plugins & extensions
In full
Everything we do.
Website Design & Development+
Custom-designed, custom-coded websites for brands that want to stand out, not blend in.
Original design concepts — no templates, no theme edits
Best for: Brands launching or relaunching, businesses whose current site doesn’t match how good they actually are.
Web Applications & Custom Software+
You describe the problem. We build the software that solves it.
Product scoping and user flow mapping
Full-stack web application development
Admin panels, dashboards, role-based access
Third-party API and service integrations
Deployment, hosting setup, handover documentation
Best for: Founders with an idea that needs to become a product. Businesses running their operation on spreadsheets and WhatsApp.
Custom CRM & Internal Tools+
Software shaped around how you already work — not the other way around.
Lead capture, pipeline, and follow-up automation
Customer and order management
Team roles, permissions, activity logs
Reporting dashboards built on your actual metrics
Integration with the tools you already use
Best for: Teams paying monthly for a CRM they use 20% of, or managing customers manually.
E-commerce & Storefronts+
Stores built by people who run a store.
Shopify (native or headless) and custom builds
Conversion-focused product and checkout pages
Payment gateway and shipping integrations
Analytics and tracking setup that actually reports correctly
Post-launch conversion optimisation
Best for: D2C brands, and anyone whose store gets traffic but not orders.
Creative, Graphics & Campaign Assets+
The visual layer that carries your marketing.
Ad creatives and campaign graphics
Web and social banners
Product shoot direction and post-production graphics
Landing page and offer visuals
Brand-consistent asset kits
Best for: Brands running paid campaigns, or launching a product and needing the whole visual set at once.
Payment & System Integrations+
Making your tools talk to each other properly.
Payment gateway setup (domestic and international)
Subscription, split-payment, and invoicing flows
CRM, ERP, logistics, and marketing tool connections
Custom API work where an off-the-shelf plugin won’t cut it
Best for: Businesses stitching four platforms together with manual data entry.
Plugins, Extensions & Desktop Utilities+
Small tools that remove a daily annoyance.
Chromium browser extensions
Platform plugins and add-ons
Lightweight desktop and macOS utilities
Internal automation scripts and file tools
Best for: Teams doing the same repetitive thing every day.
Social Media & Content Support+
We’ll do it, and we’ll do it well — but it isn’t the reason to hire us.
Content ideas and content direction
Post and creative design
Account handling and posting schedule
Honest note: This runs best as an add-on to a build or a brand project, not as a standalone retainer. We’d rather tell you that now than six months in.
Android App Development+
We build Android apps. We’re straight about where it sits for us.
Honest note: Android is not our priority focus, and for most of the brands we work with, the audience skews iOS and mobile web. If you need an Android app, we can build it — but if a well-built responsive web app would serve you better and cheaper, we’ll tell you that before you spend the money.
Straight talk
Six reasons people stay with us.
Not claims. Just how we work.
Zero templates. Ever.
We have never shipped a bought theme or a page builder layout, and we’re not going to start. Every project begins on an empty canvas. It costs us more time. It’s the entire point.
We design at the trend line, not behind it.
Our design references come from where design actually moves — Pinterest, Dribbble, and the studios setting the pace right now. Your site shouldn’t look like it was designed three years ago on the day it launches.
We’ve run a profitable D2C brand ourselves.
Built it, marketed it, promoted it, made it profitable. We know what a converting page looks like, what kills an add-to-cart, and what a customer actually does on a product page — because we’ve watched ours do it.
Honest from the first call.
We’ll tell you what we’re best at, what we’re average at, and what you shouldn’t pay us for. If your project doesn’t need half of what you asked for, you’ll hear it before the invoice, not after.
Built to be maintained, not just launched.
Clean, documented, scratch-written code. No mystery plugins holding the site together. Whether we maintain it or your next developer does, the thing will still make sense in two years.
We build for the long game.
Most of our work is with brands we’ve been with for years — the site, then the store, then the CRM, then the campaigns. We’d rather be your studio than your vendor.
1 / 6
Our own business
We didn’t learn e-commerce from a case study. We learnt it running one.
We own and operate a D2C brand end to end — the storefront, the sourcing, the creatives, the ads, the retention, the margins. It’s profitable, and it’s ours.
That’s the difference between an agency that builds what you ask for and a studio that tells you what you actually need. We’ve spent our own money on the mistakes so you don’t have to spend yours.
ActionNook.inA D2C brand we built, run, and keep profitable — end to end.
Platform, migratedWe moved our own store to a faster stack and measured the conversion lift ourselves.
Traffic, in-houseYear-on-year session growth driven by our own SEO and content, not an agency’s.
The whole stackStore, creative, ads, retention, analytics — all owned by the same people.
Everything we recommend to you, we’ve already tested on ourselves.
How we work
Five steps. No mystery.
01 — Understand+
We learn your business, your customer, and what “working” actually means for you. Not a form. A conversation.
02 — Plan+
Scope, structure, timeline, and cost in writing. You know exactly what you’re getting before anything is built.
03 — Design+
Original concepts, shown early and often. You give feedback while it’s still cheap to change.
04 — Build+
Scratch-coded, tested across devices, optimised for speed. You see progress, not silence.
05 — Launch & support+
We deploy, we hand over, and we stay reachable. Launch day isn’t the end of the relationship.
Straight talk
Things we’ll happily say no to.
Because a studio that says yes to everything is good at nothing.
We don’t sell template sites dressed up as custom work
We don’t take social media retainers that aren’t attached to real brand work
We don’t push a native app when a web app will serve you better
We don’t build things we can’t maintain properly
We don’t over-scope a project to inflate an invoice
We don’t disappear after launch
Fit check
You’ll get the most out of us if…
You’re building a brand, not just buying a website
You want something original and you can tell the difference
You have an idea that needs to become real software
You want a studio that will still be there next year
You care what the thing does, not just what it looks like
Probably not a fit if…
You need a five-page site live by Friday for the lowest price possible
You already have a template picked out and just want it installed
You want work handed over with no involvement from your side
You’re looking for the cheapest quote in the inbox
Go deeper
Specialist services.
Detailed pages on how we handle each of these, with pricing notes, timelines and FAQs.
If something you need to know isn’t here, ask us directly — you’ll get a straight answer, not a sales call.
Do you really never use templates?+
Correct. Every site we ship is designed and coded from scratch. It takes longer than theme-editing, and the result is a site that doesn’t look like ten thousand others.
What do you specialise in most?+
Website design and animation. That’s our flagship. Custom software and web apps sit right behind it, and creative production runs alongside both.
Can you build software from just an idea?+
Yes — that’s a large part of what we do. Bring the problem, even loosely defined. We’ll scope it into a real product, then build it.
Do you build mobile apps?+
We build Android apps when there’s a real reason for it, but it isn’t our priority and we’ll say so upfront. For most businesses we work with, a fast responsive web app delivers more for less.
Do you handle social media?+
We create content, design posts, and can manage accounts. It works best bundled with a website or brand project rather than as a standalone service — and we’d rather be straight about that than take the retainer.
How long does a project take?+
A focused landing page or small site moves in weeks. A full custom brand site or a web application takes longer, depending on scope. You get a real timeline in writing before we start, not an optimistic guess.
What does it cost?+
It depends entirely on scope, so we don’t publish a price list. What we do give you is a clear, itemised quote with nothing hidden in it, before any work begins.
Will I be able to update the site myself?+
Yes. We set up a CMS or admin panel for anything you’ll realistically need to change, and we hand over documentation so you’re not dependent on us for a text edit.
What happens after launch?+
We stay reachable. Support and maintenance can be arranged as an ongoing arrangement or on-demand — and the code is written clean enough that any competent developer could pick it up.
Can you work with our existing site or system?+
Usually, yes. We’ll audit what you have and tell you honestly whether improving it or rebuilding it is the better use of your money.
Do you work with clients outside India?+
Yes. We work with clients across India and internationally, and we’re set up for remote collaboration across time zones.
Why should we pick a small studio over a big agency?+
Because you’ll talk to the people actually doing the work, decisions won’t take three weeks, and nothing gets outsourced behind your back. You get senior attention on every part of the project.
Ready when you are
Got an idea, a brand, or a problem?
Tell us what you’re trying to build. If we’re the right studio for it, we’ll show you exactly how we’d approach it. If we’re not, we’ll tell you that too — and point you somewhere better.